Build and communicate the ultimate product roadmaps.
Gain a clear vision of your product's future, effectively manage stakeholder expectations, and optimize resource allocation for maximum impact.
7+hours of content
8 modules
7 templates & frameworks
Expert insights
100% self-paced
Official certification
Course overview
This course will equip you with a comprehensive understanding of various types of product roadmaps, both for internal and external applications.
You'll learn how to use roadmaps as pivotal communication tools within and outside your organization. From feature-level to initiative-level to strategic-level roadmaps, you'll know the intended purpose and audience for each type of roadmap, plus the questions you need to ask to build a successful roadmap and promote it across the organization.
By the end of this course, you'll be able to create detailed product roadmaps with confidence, thanks to our hands-on approach with practical exercises.
Why enroll?
Gain a comprehensive understanding of product roadmaps.
Sharpen your skills in creating effective roadmaps for diverse purposes.
Elevate your product leadership by mastering different types of roadmaps.
Acquire practical templates and coursework to apply your knowledge.
Join a community of product leaders, sharing insights and experiences.
What's included?
Content
Gain comprehensive insights and effective strategies for mastering product road mapping principles with accessible resources that allow you to revisit key topics and deepen your understanding.
Flexible access
Receive unlimited lifetime access to course materials, allowing convenient revision and knowledge updates at your convenience from any location.
Coursework
Engage in hands-on activities designed to solidify understanding and enhance proficiency in effectively implementing roadmaps.
Templates
Benefit from meticulously crafted templates designed for instant application.
Expert perspectives
Gain valuable insights from an industry leader, enriching your understanding and approach to roadmaps.
Certification
Upon finishing the program, obtain a prestigious certification that enhances your professional standing in the field of roadmap creation and utilization.
Course curriculum
Introduction [10 mins]
Pre-course survey
How to get the most out of this course
Resource library
Welcome to the course
Three goals of product roadmaps [80 mins]
Product management & roadmaps
The problem with product roadmaps
Roadmaps are a communication device
The parts of a product roadmap
[Fireside chat] AI & machine learning | Steven Benario, Senior Manager, Product Management (GPM) at Palo Alto Networks
The only three questions you ever need
[Fireside chat] Early stage businesses | Ellen Chisa, Partner at Boldstart Ventures
Adapting to your audience
[Fireside chat] Roadmapping different companies | Adam Lewkovitz, Senior Product Manager at Google
Key takeaways
Time to reflect
Exam
Feature level roadmaps [90 mins]
Introducing feature level roadmaps
Outcome oriented
Case study | Feature level roadmaps
[Fireside chat] Outcome driven roadmaps | David Lifson, Fractional CPO & Advisor
Goals & North Star metrics
Strategic focus areas
Coursework | Strategic focus areas
[Fireside chat] Product-led growth | Ezinne Udezue, Chief Product Officer at WP Engine
Feature level roadmaps
Key takeaways
Coursework | Feature level roadmap
Time to reflect
Exam
Initiative level roadmaps [50 mins]
Introducing initiative level roadmaps
Differences between initiative & feature level roadmaps
Goal alignment in initiative level roadmaps
Adding layers
On our radar lists
Coursework | On our radar
Initiative level roadmap
Key takeaways
Coursework | Initiative level roadmap
Time to reflect
Exam
Strategic product roadmaps [70 mins]
Introducing strategic roadmaps
Product leader goals
First look at strategic roadmaps
The building blocks of a strategic roadmap
Cascading levels
[Fireside chat] Stakeholder relationships | Christian Idiodi, Partner at Silicon Valley Group
Inputs & timeline
Final thoughts on strategic roadmaps
Key takeaways
Coursework | Strategic level roadmap
Time to reflect
Exam
Three steps to creating roadmaps [70 mins]
Overview of the steps
Collect & choose ideas
Populate & style roadmaps
Customize & share
[Fireside chat] Strategies for alignment | Christine Itwaru, Head of Product Management at Vitally.io
Beta testing
[Fireside chat] Strategies for dynamic roadmaps | Helen Harmetz, Vice President of Product Management at Guild Education
Key takeaways
Time to reflect
Exam
Keys to sharing roadmaps [50 mins]
Sharing your product roadmaps
Who can see your roadmap?
When to share your roadmap
Where to store your roadmap
How to share your roadmap
Your roadmap as a product
[Bonus footage] Selling your roadmap | Nathaniel Plamondon, Senior Product Marketing Manager at Cornerstone OnDemand
Key takeaways
Time to reflect
Exam
Wrap up [10 mins]
Congratulations!
Incident report
Resource library
Your feedback
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FAQs
Whoâs this course for?
This course caters to a diverse range of professionals, including experienced individuals with at least five years of engagement in product-led roles, product team leaders seeking to enhance their leadership skills and effectiveness in managing product teams, and portfolio managers responsible for overseeing a portfolio of products. With tailored content and insights relevant to each of these roles, participants can expect to gain valuable knowledge and strategies to excel in their respective domains.
What does the course cover?
This course explores developing and customizing three essential roadmaps to align with your objectives. It also explores various methods for effectively communicating roadmaps and determining optimal usage scenarios. Finally, it teaches you how to employ color coding, thematic elements, and supplementary details to foster trust and instill confidence in your role as a product manager and leader.
How long will it take me to complete the course?
It depends on how quickly you work your way through all the materials. The course itself comprises 7+ hours of content in which youâll be required to complete exams. On top of that, youâll be given access to bonus footage and although this isn't mandatory, weâd recommend giving it a watch!
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Finally, youâll also be given the option to complete coursework tasks as you go - these arenât mandatory either, but theyâre well worth getting stuck into to help you put everything youâve learned into practice and walk away with a pack of actionable takeaways to go and apply right away.
What happens once Iâve completed the course?
A couple of things. Providing youâve passed all the exams, youâll be issued your certificate pretty much on the spot. Youâll also be given entire access to all the content for life, so if you wanna brush up on anything down the line, youâll be able to refer back to every video, template, and coursework task whenever you want.
Looking to learn as a team?
If you're looking to get a team of three or more certified, then speak to Matt about team rates
P.S. If you need help convincing the boss, we've done the hard part for you.