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Product operations certified: Core

Master product operations and take the product world by storm.

Laurie Perini avatar
Written by Laurie Perini
Updated over 2 months ago


Master product operations and take the product world by storm.

Dive into advanced strategies for scaling operations, data analytics, team management and more, all to deliver real results.

Course overview.

Immerse yourself a comprehensive learning journey and explore all facets of product operations from basics to complex concepts. You'll master integrating analytics, managing cross-functional teams and scaling operations, continuously improving product processes, using user-centric approaches to influence your decisions and much, much more.

Complemented by fireside chats, bonus footage, and industry insights to enrich your understanding, you'll experience hands-on learning through coursework, exams, templates, and frameworks tailored for you to use right away.

With our course, you'll gain a detailed and robust understanding, equipping you to tackle the challenges of product operations with confidence and expertise.


By the end of this course, you will:

  • Understand the Fundamentals: Learn key principles like product lifecycle management and aligning operations with business strategy.

  • Develop Collaborative Skills: Enhance teamwork through communication exercises, projects, and problem-solving sessions.

  • Gain Proficiency in Best Practices: Implement industry-standard methodologies and tools for operational excellence.



Course benefits.

  • Thorough curriculum: Explore all facets of product operations, from basics to complex concepts, including roles and responsibilities, cross-functional collaboration and data-drive customer-centric product culture.

  • Engaging extras: Fireside chats, bonus footage, and industry insights to enhance your knowledge about leveraging feedback, how to get into product operations and how to make immediate impact in your role.
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  • Hands-on learning: Coursework, exams, templates, and frameworks for practical application. Want to prepare for your next product operations interview or build the right tech stack for your org? We've got you covered.


Course curriculum.

Welcome

  • Pre-course survey

  • How to get the most out of this course

  • Resource library

Introduction to Product Operations [18 minutes]

  • Introduction

  • Definition of product operations

  • Product management applied to product operations

  • The history and rise of product operations

  • Key takeaways

  • Time to reflect​

Adding Value as Product Operations [31 minutes]

  • Key responsibilities of product operations

  • Key skills for product operations

  • How to land your first product operations role

  • Adding value in your first 30 days

  • Adding value in your first 60 days

  • Adding value in your first 90 days

  • The product operations career ladder

  • Key takeaways

  • Exam #1 - Adding value as product operations

  • Time to reflect

Aligning Business Strategy with Product Operations [36 minutes]

  • Problems that product operations solves

  • Understanding business goals and objectives

  • Role of product operations in strategic planning

  • Case studies of strategic product operations

    • Case Study #1 - Tech startup scaling operations

    • Case Study #2 - Retail company adopting e-commerce

    • Case Study #3 - Healthcare company introducing new technology

  • Owning and maintaining tech stacks

  • Coursework

  • Key takeaways

  • Exam #2 - Aligning business strategy with product operations

  • Time to reflect

Communication and Customers [43 minutes]

  • Communication strategies

  • Communication across the product lifecycle

  • Improving customer experiences

  • Gathering and incorporating user feedback

  • Building a user-centric product

  • Tools for managing customer feedback

  • Key takeaways

  • Exam #3 - Communication and customers

  • Time to reflect

Product Lifecycle Management [79 minutes]

  • What is the product development lifecycle?

  • [Bonus footage] What is the product development lifecycle? (Expanded) - Michael Pierce, Director of Product Management at Public Consulting Group

  • Stages of the product lifecycle

  • Best practices for lifecycle management

  • Metrics in product operations

  • How to calculate metrics

  • Coursework

  • Key takeaways

  • Exam #4 - Product lifecycle management

  • Time to reflect

Cross-functional Collaboration [30 minutes]

  • Building a product-led team

  • Building bridges between departments

  • Building bridges between product operations and leadership

  • Coursework

  • Key takeaways

  • Exam #5 - Cross-functional collaboration

Data and Technology [76 minutes]

  • Types of data used in product operations pt. 1

  • Types of data used in product operations pt. 2

  • Data analytics and tools

  • Strengthening feedback loops

  • Run better experiments and improve your growth

  • Translating data insights into action

  • Integrating new tools into existing workflows

  • The role of automation and AI in product operations

  • Tools for product operations responsibilities

  • Coursework

  • Key takeaways

  • Exam #6 - Data and technology

  • Time to reflect

Frameworks and Change [104 minutes]

  • Product operation systems

  • Lean product development

  • Customizing frameworks for organizational needs

  • Principles of change management

  • The role of product operations in leading change

  • Urgent vs important

  • Regulatory compliance

  • Coursework

  • Key takeaways

  • Exam #7 - Frameworks and change

  • Time to reflect

Scaling and Quality [31 minutes]

  • Challenges of scaling product operations

  • Strategies for managing growth

  • Continuous improvement cycles

  • Measuring success

  • Coursework

  • Key takeaways

  • Exam #8 - Scaling and quality

  • Time to reflect

Bonus Footage [171 minutes]

  • Who owns growth? Booking.com | Accurx | Studocu

  • Building cross-functional alignment - Kavan Sabnani, Product Manager at Mixpanel

  • Optimizing customer feedback loops - Carlo Bruno, VP Product at Adyen & Eloise Taysom, VP of Product at Bud

  • Creating a culture of experimentation - Alexandra Lung, CPO at Uptime

  • Product ops: Leadership partner or product assistant? Antonia Landi, Product Operations Coach & Consultant

  • Elevate your professional network - Interactive roundtable discussion - Louis Granger, Director of EMEA and APAC Solutions Consulting, UserTesting

  • Customer journey mapping

  • Data as the new product: Unleashing the power of data-driven transformation - Faras Zuheir, Senior Technical Product Manager at Optus

Wrap Up [10 minutes]

  • Incident report

  • Your feedback

  • Fancy leaving a review?

  • Continue your professional development

  • Claim your certificate

  • Showcase your cert


FAQs

Who’s this course for?

This course is for anyone wanting to move into product operations, wants a refresher, or you’ve only been in the role for a short while. You’ll gain all the knowledge and insights to master product ops like a pro.

How long will it take me to complete?

The course itself comprises of over 10 hours of content in which you’ll be required to complete exams.

What's the difference between your Product Operations Core and Masters courses?

Good question! We're glad you asked.

Our comprehensive Core Course is designed for beginners or those new to the field. It covers all the essentials, providing a solid foundation for excelling in Product Operations. From fundamental concepts to practical tools, the Core Course has essential templates and frameworks to guide your Product Operations journey, ensuring you're well-prepared from day one.

Our Master's Course, on the other hand, is for seasoned professionals. It offers an advanced curriculum tailored for those who have mastered the basics and are ready to take their skills to the next level. It focuses on specialized knowledge and strategies suited for managerial roles and veterans in the field. If you have three or more years of experience in Product Operations, this one is for you.

TLDR:

  • Core Course: A thorough introduction to Product Operations, ideal for those just starting or transitioning into product roles.

  • Masters Course: An advanced exploration into complex operations designed for leaders and experienced professionals seeking to sharpen their skills.

What happens once I’ve completed the course?

Providing you’ve passed all the exams, you’ll be issued your certificate right away. You’ll also be given entire access to all the content for life.

How long will I have access to the course content?

Once you pay for the course, you'll have unlimited access to all the content for life! There are no additional charges or limitations.


Looking to learn as a team?

If you're looking to get a team of three or more certified, then speak to Matt about team rates



P.s. If you need help convincing the boss, we've done the hard part for you.

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